This section was designed to be a resource for customers who are planning their Agent Video Profile. Here you will find sample scripts to browse or copy as you work on your own personalized script. In addition there are more sample agent profiles to watch and gain ideas.

Script Ideas

The following are sample script questions from which you can use to build your own personalized script. Pick any or all of the questions below that you would like to discuss in your video presentation and then write out your answers. It is also important to come up with your own topics to discuss. Please keep in mind that this is your presentation; you have the power to personalize it in whatever way you please!

• What are your strengths as an Agent?
• What are your Competitive Advantages?
• What services do you specialize in?
• What types of technology do you employ?
• What background or skills do you possess that enable you to be great at your job?
• How does your firm help you provide better services?
• What are customers looking for in a Realtor?
• Why do you like working in Real Estate?
• What are a few adjectives/adverbs that describe you?
• Why are you proud to be a realtor?

Sample Scripts

Read the following sample scripts to gain an idea about what a script should look like. Notice how these scripts are answering the questions from above. The following scripts when read are no longer then two minutes in length.

Real Estate allows me to use my 18 years of marketing and sales experience, my creativity, my innovation, and my energy to serve people. I love talking with people and learning about what’s important to them and what their dreams are. Whether they are buying, selling, or relocating, Real Estate is a small piece of the life they are managing. It’s essential that I do my job…so they can do their job…whether that’s spending time with family and friends or focusing on their profession. When I think about serving my clients, the Golden Rule comes to mind. It’s important that I anticipate their needs, that they feel very comfortable with me. They know they can call me any time of day and within an hour, receive a message back from me. When I am thinking about working with first-time home buyers, I realize that this is a huge step; it takes a tremendous amount of hand holding, patience, and lots of education. I get a lot of pleasure out of that process. I am learning everyday how to incorporate a little bit more technology into the service I can provide. Right now, each Prestige listing has its own individual website. We use a 360 Tour to help market the homes. I use e-mail and numerous websites to promote my listings. The bottom line is that it’s a balance between technology and the personal service…the one-on-one contact. It’s not one or the other….it’s the two working in tandem. My happiest moment is when I have really listened to my clients, and now I understand what they want. I do my homework, I research the properties that are available, and then I realize that I have the fit. I bring them into the space…and they say “You have found it!” That’s the best.

I think the best part of the transaction is actually developing the relationships. I normally become friends with the people I represent in a transaction… so I have accumulated a number of new friends throughout the years that I have maintained contact with and relationships with. Outside of that I really enjoy being able to define the options of the opportunity of investment in Real Estate… and that really gets me excited because I know what it has done for me and my career and also my financial well being. One of my competitive edges is that I am not so focused just on real estate but encompassing the experience people are having in life and what the influence that particular real estate transaction might have. Obviously the amount of business any individual can do these days is much greater than in the past because of our ability to communicate on a consistent basis with our clients, with our family… and I think that’s probably one of the greater influences of technology in this particular field. I am very proud to be in the field I am in. Again it’s the reflection of being an entrepreneur, in an effort to be financially independent, being successful, being able to relate with people, to being in a very diversified field in terms with the people I meet, with the product I deal in and with the challenges that are presented to me. I think now more than ever I am excited about the field and I am more committed than ever.



What I love about Real Estate is the ability to help make people’s dreams come true, that everyday is different, there are highs and lows of course like anything you do in life, but the highs are really high and it’s a great adrenaline rush when everything is going well, it’s also kind of sad when there’re not but I think it’s wonderful when things go well and people are happy when the deal is done…and everybody is happy. I think my competitive edge probably comes from experience. I have been doing this since 1980 so I have had lots of time to learn and grow…. and that when you go to a listing appointment and you can bring your experience to the table. I think that’s probably my biggest edge. Service comes first, and I am learning everyday on how to incorporate a little more technology into the service I can provide, but I think that when it comes to one-on-one, people are better served with the Realtor in front of them and not the virtual tour or all of the technology….but I think it does play a major role in helping someone get to where they are trying to get which is to purchase a home or sell a home. Everyday I am happy to say that I am a Realtor. I don’t know what I would do if I wasn’t selling Real Estate. I would probably sell something because I like the people aspect of this but I am very proud to be a realtor…I think we are all.